Blog Articles

Hype tax: 0%.

Hype tax: 0%. SHOPHOODIE® explores price & quality through SHOPHOODIE® LONDON AVANT Heavyweight Sunfade Oversized Hoodie — 400 GSM.

Your hoodie shouldn't cost more than your trainers.

Your hoodie shouldn't cost more than your trainers. SHOPHOODIE® explores price & quality through SHOPHOODIE® LONDON ELITE Sun Fade Raw Edge Quarter-Zip Sweatshirt — 465 GSM.

If the price is premium, the stitching should be too.

If the price is premium, the stitching should be too. SHOPHOODIE® explores price & quality through SHOPHOODIE® LONDON Fleeced Boxy Hoodie — 350 GSM.

Stop paying for the logo. Start paying for the fabric.

Stop paying for the logo. Start paying for the fabric. SHOPHOODIE® explores price & quality through Color Block Raglan Sleeve Zip Track SH Gold Jacket — 380 GSM.

£150 for a hoodie that feels thin? No.

£150 for a hoodie that feels thin? No. SHOPHOODIE® explores price & quality through SHOPHOODIE® Color Block Raglan Sleeve Zip Track Jacket — 380 GSM.

Fits like the photo. Revolutionary, apparently.

Fits like the photo. Revolutionary, apparently. SHOPHOODIE® explores fit & sizing through SHOPHOODIE® LONDON Two-Tone Fleeced Varsity Jacket — 380 GSM.

Your size chart shouldn't need a second opinion.

Your size chart shouldn't need a second opinion. SHOPHOODIE® explores fit & sizing through SHOPHOODIE® LONDON Contrast Piping Polo Shirt — 220 GSM.

Full-length hoodies. Because we're grown men.

Full-length hoodies. Because we're grown men. SHOPHOODIE® explores fit & sizing through SHOPHOODIE® LONDON Colour Block Polo Shirt — 240 GSM.

Oversized should be a choice, not a surprise.

Oversized should be a choice, not a surprise. SHOPHOODIE® explores fit & sizing through SHOPHOODIE® BLANK Unisex Plaid Quarter-Zip Sweatshirt — 360 GSM.

Three sizes in the basket “just in case”? You shouldn't have to.

Three sizes in the basket “just in case”? You shouldn't have to. SHOPHOODIE® explores fit & sizing through SHOPHOODIE® Desert Camouflage Zip-Up Hoodie — 340 GSM.